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Essentee Ltd
P.O.Box 34588
Birkenhead
Auckland 0748
Google Adwords
Google Adwords allows you to advertise your business to reach new customers right at the time they are looking for your products and services.
You can instantly put your business on the front page of Google or on a huge network of advertising partners.
Adwords Campaign Management
Adwords is a Pay Per Click (PPC) search advertising program. This means you only pay when someone clicks on your Ad.
When set up and managed properly, Google Adwords can be an extremely cost effective way of attracting visitors to your website, and can achieve results almost instantly. Clicks can cost less than a dollar each, although certain industries (such as insurance, loans, dieting, weight-loss, training etc) are more competitive so you will most likely have to pay more.
Google is by far the dominant search engine in New Zealand, and it is relatively easy to set up a Google Adwords campaign, but getting the best results does take time, effort and knowledge.
Benefits of Advertising with Google Adwords
- Get in front of people who want what you have – you can display your ad only when it matches people's search terms that are relevant to your business
- Get started within hours - once the ball's rolling, you can see leads coming in within days, if not hours
- You control the cost - Set a budget that's right for you – you control how much you pay each day – if you only want to spend $10.00 a day you can.
- Pay only for results – you only pay when someone clicks on your ad.
- Improvements are instant - you can see what works (and what doesn't) and adapt to what your market is doing by improving your campaign in real time.
While Adwords can be set up by anyone with the time and motivation, getting the best results needs a professional touch.