Targeted improvements

Web manager coaching

Why do all top sports teams have a great coach?

Coaching is a way to improve performance and to sharpen the skills of high performers so they get to the top.

Coaching:

  • Helps individuals become more focused and motivated
  • Acts as a mentor - not a consultant
  • Provides an independent sounding board
  • Provides an outside, expert perspective
  • Identifies strengths and weaknesses
  • Is real time and on the job

Business results from coaching include:

  • Improved productivity from more efficient processes
  • Improved sales or other key performance indicators
  • Reduced costs by avoiding expensive and unnecessary expenditure or getting more bang for buck
  • Increase employee retention
  • Increase customer satisfaction

Coaching for web managers is like business coaching but focused exclusively on the activities involved in managing a website.

Our process:

Plan-Action-Review-Refine
  1. Plan:
    • establish goals and desired outcomes
    • obtain agreement on goals and approach
  2. Action:
    • Carry out coaching activities
    • Typically this will be face to face
    • This may include implementation of tools or improvements, discussion of issues, observations etc
  3. Review:
    • Assess results against desired outcomes
  4. Refine:
    • Repeat, practise and fine tune as required

Coaching can be as formal or informal as you need.

Topics

Specific areas we target:

  • Website goals and key performance indicators
  • Content management systems and processes
  • Content architecture
  • Website design concepts
  • Improvement strategies
  • Website project management
  • Customer service for E-commerce
  • Reporting and analytics
  • Web marketing including use of social media and search engine marketing
  • Recruiting and managing web teams

Business coaching fees are based on an hourly rate of $150 plus gst.

Coaching is most effective when conducted over multiple sessions, so we offer:

  • Ten sessions for $1300 plus gst
  • Five sessions for $695 plus gst

Fees are payable in advance. Payment for ten sessions can be split.

Copyright © 2009 - 2015 Essentee Ltd