Essentee Blog

Web design and management articles, guides and even the occasional rant.
A list of 15 Link Building Articles
Finding reliable information about link building can be tiresome, so we've collected some for you that we think are the more helpful ones.
Most of these articles are written out of bigger economies like the US so think about the relevance to you and the size of your market. They also refer to software (usually their own!) as well directories and business associations that are not necessarily relevant. But they are packed full of good ideas, and even better could inspire you to put a twist on it and implement something a little different that works for you and your business.
13 ways to evaluate link prospects and find quality Provides more information about what makes for a good linking prospect
5 link building strategies that work More useful for bloggers, but a couple of useful suggestions for everyone else.
7 Reasons Content Marketing is Better Than Link Building – I especially like the last reason: It's more fun.
9 actionable tips for link prospecting – Nice post on how to find people and sites that may be link prospects (ie might give you a back link)
Eight link building tips Useful for people operating in a niche market especially bloggers
Non Content Based Link Opportunities Are Often Missed Nice change of perspective to think outside the link building square
101 Ways to build link popularity – A massive 101 ways to build link popularity. Some are tongue in cheek but if this doesn't give you ideas nothing will!
25 ways to get links – 25 reasons why another site will link to yours
Link building basics a great article that takes a high level view and includes a piece about mixing link quality.
B2B Marketers Are You Buying Links or Building Links – just because the competition is using dodgy back link strategies it doesn't mean you should too.
New Zealand SEO companies punished for dangerous link building strategies One from local NZ SEO experts. And yes we do see NZ SEO companies employing these tactics all the time.
For the serious link builder
Linkable asset inventory - a starting point for new link building campaigns - even if the time required to do this is beyond your means or you don't have a site to justify it, there's some useful thinking about what a linkable asset is
How to research create and distribute highly linkable content - a research/data analysis approach
And some more general ones just for luck
21 essential seo tips techniques – Search Engine Land's take on essential seo tips and techniques
Link Building A-Z Guide to Definitions and Terms - what does THAT word mean, you were wondering and too afraid to ask?